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International hotel operator intends to enter Kamchatka
Intercontinental Hotel Group (IHG) can create a hotel chain in Kamchatka. The international operator combines the brands Kimpton, Holiday Inn, Crowne Plaza, InterContinental and others. The organization manages hotels based on franchising agreements.
Alexis Feija, IHG Group Development Director for Russia and the CIS, noted that the company considers Kamchatka to be one of the most promising Russian regions for concluding franchising agreements. Alexis Freya intends to visit the region next month to get acquainted with the hotel industry of the region.
According to the press service of the Kamchatka Development Corporation, the appearance of hotels under the IHG brand in the region will help increase the flow of foreign and domestic tourists to the peninsula. It is also dynamizing positive transformations in the hotel industry in the region.