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Utility bills in the Post Bank application increased by 40%
Utility bills in the Post Bank application increased by 40% after the commission was canceled. The number of transfers to legal entities also increased - an increase of 42%.
According to the Bank's Post Office press service, the number of transactions in these categories increased by 23% and 25%, respectively. In December last year, after the commission was canceled, the total volume of payments in the mobile and Internet application of Post Bank increased by more than 20% per month. The average check of payments for educational services increased by almost 30%, in transfers to legal entities - by 23%.
From December 1, 2020, Post Bank canceled the commission for making all types of payments in mobile and Internet banking, as well as at ATMs for non-cash payments with Post Bank cards. Without a commission, you can pay for all types of utilities, government services and fines, education, mobile communications, telephone and Internet, as well as make payments to legal entities. At the same time, commissions of intermediary partners and commissions when paying in cash at ATMs remain.
As noted by Anastasia Maslennikova, Board Member, Director of Electronic Business Development of Post Bank, after the commission was canceled, not only an explosive growth in the number and volume of such transactions was recorded, but also an influx of new customers and the strengthening of existing loyalty began. Since the beginning of the year, the daily active audience has increased by more than 60% and is approaching one million people.
You can make a payment in the Internet bank or mobile application by entering the supplier's TIN, selecting the payee in the list of service providers, taking a photo of the payment receipt or using the QR code.