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Experts of Russia's tourism industry discussed the reorientation of the market for the APR countries
24 November, the analytical center under the Government of the Russian Federation held a discussion with experts of the tourism industry on the possible reorientation of the Russian tourism market to the countries of the Asia-Pacific region. According to experts, in order to achieve this goal, it is necessary to maintain further improvement of the tourist infrastructure, as well as to make significant changes in the visa policy.
According to Valery Korovkin, head of the department of Rostourism for international cooperation, for Russia for over a decade the APR has been one of the important areas. As V. Korovkin noted, today China alone has about 100 millions of tourists per year in the global tourism market. Over the past years, the entire global tourism industry has been adapting its services to the preferences of Chinese travelers. Meanwhile, the Asia-Pacific Region also includes other rapidly developing countries, the number of tourists from which is growing every year.
Andrei Lyamin, Deputy Director of the Department for Asian and Pacific Cooperation of the Russian Foreign Ministry, noted that it is too early to talk about a reorientation, however, certain adjustments are already taking place. A. Lyamin also noted that the development of relations with the APR countries is not a new trend: such a task was formulated long before the aggravation of the geopolitical situation.
During the discussion, the participants noted that at this stage there are unresolved issues of development of inbound tourism from the countries of the Asia-Pacific region, while issues regarding outbound tourism to these countries are much less. First of all, it is necessary to develop the tourist infrastructure. As the head of Ozon.Travel Dmitry Yakovlev noted, at the moment there are fewer accommodation facilities in Russia than in the Baltic countries.
V.Korovkin also noted the need for infrastructure development, since, according to him, foreign tourists do not always meet with infrastructure that satisfies their needs. Unfortunately, the country loses most of the tourists at the planning stage of travel.
Another important task is the issue of simplifying visa relations with the APR countries, up to the complete refusal of visas. Experts noted that the main tourist flow from China consists of visa-free groups, in addition, the decision to abolish the visa regime with South Korea contributed to an increase in the tourist flow from this country by 70 percent. In the opinion of Denis Ershov, the head of the department of the analytical center for international cooperation under the Government of Russia, such practices should be established in relation to other countries of the Asia-Pacific region.