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Fish put in a cluster

How Kamchatka enterprises try to enter the world market together, EastRussia understood

Fish put in a cluster
Extraction and processing of fish products is one of the fastest growing sectors of agriculture in the world. According to the UN Food and Agriculture Commission, over the decade after 2015, the global fisheries and aquaculture market will grow to 196 million tons (by 17%), with Asia remaining the largest consumer of products in the industry (89% of the global volume in 2025). Russia is traditionally one of the leaders in the catch of marine bioresources, ranking fourth after China, Indonesia and the United States. At the same time, due to the increasing globalization of the world fisheries, small enterprises find it increasingly difficult to gain access to new markets due to high product requirements.

The fishing region number one in Russia is the Kamchatka Territory. The natural potential of Kamchatka allows us to withdraw more than 1,5 million tons of aquatic bioresources annually. Kamchatka Territory is also the first in the country in terms of investment in the fisheries industry. Due to the investments of tens of billions of rubles, new processing facilities are being built, the fleet is being modernized, and large projects are being implemented. In 2018, the fishing industry of Kamchatka with honor stood the record entry of salmon into the Kamchatka rivers, processing almost 500 thousand tons of red fish for Putin. The previous record catch, slightly exceeding 250 thousand tons, occurred in 2012 year.

Biological resources in Kamchatka produce more than 200 enterprises, more than 500 are engaged in the activities of the fishery complex year-round or seasonally. However, not all of them have the same scale. The largest fish producers are PJSC Okeanrybflot, AO Akros, the Lenin Fishery Collective Farm, Vityaz-Avto LLC, Tymlatsky Fishery Plant LLC, Pollux LLC, Ozernovsky RKZ JSC No. XXUMX, Ustkammachryba LLC, - long ago gained prestige in the global market. At their disposal are the largest mining fleet, their own deep processing enterprises, producing products under well-known trademarks in Russia and abroad, logistics companies, which allow them to organize transshipment.

They became the core of the association of Kamchatka fish industry on a cluster basis. Other enterprises participating in the cluster interact with their business within the framework of the development of cooperation and specialization: small and medium enterprises. Coordinates the activities of the cluster members Center for Cluster Development (CCR), created by the “Development Corporation of the Kamchatka Territory”. CDC is funded by the federal and regional budgets, solving the widest range of tasks - from training entrepreneurs and preparing business plans for their projects to developing programs for the development of the industry and feasibility study of infrastructure projects.

According to the TsKR, 18 of large enterprises, 31, a small and medium-sized business enterprise, two industry associations and the Public Fund for the Revival and Development of Reindeer Breeding and Fisheries in the Kamchatka Territory have already entered the cluster. It is quite easy to get access to financing of your projects: it is enough to submit an application, a questionnaire and proposals to the cluster work plan, and then sign an agreement on joining the agreement.

The fisheries cluster should help its members to solve the most important tasks that each enterprise cannot solve individually - because of their scale. Thus, for the entire industry it is important to ensure the delivery of its products to end-users abroad while minimizing costs. New sea terminals in the south of Kamchatka: the project of Terminal Seroglazka LLC and Alliance-Kamchatka can become a channel for such deliveries. Another important task is the construction of refrigeration facilities for storing products in the main domestic market of the country - in Moscow. Cluster members have the opportunity to develop and maintain a joint marketing policy: create trademarks, develop coherent marketing strategies.

The three other centers of the cluster, according to the plan of its organizers, should be, firstly, the Kamchatka State Technical University and three technical schools that train personnel for the fishing industry, secondly, the Kamchatka Scientific Research Institute of Fisheries and Oceanography, which explores the biological resources of thirdly, reproduction and aquaculture enterprises, first of all, five federal salmon plants operating in Kamchatka. Thus, the cluster should start to solve the whole complex of tasks facing the industry as a whole: from forecasting to reproduction.
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